{"id":3694,"date":"2021-06-12T22:56:55","date_gmt":"2021-06-12T20:56:55","guid":{"rendered":"https:\/\/reorientdesign.com\/?p=3694"},"modified":"2021-06-12T22:58:06","modified_gmt":"2021-06-12T20:58:06","slug":"multisensory-design-architecture-that-smells","status":"publish","type":"post","link":"https:\/\/reorientdesign.com\/index.php\/2021\/06\/12\/multisensory-design-architecture-that-smells\/","title":{"rendered":"Multisensory design – architecture that smells"},"content":{"rendered":"\n

‘Scents-u-all Love’ was a public space installation designed for the Chelsea Fringe<\/a> in 2014. It explores multisensory design; specifically how architecture & public spaces might be designed around our sense of smell. The installations culminated with an interactive public art event. This project was made in collaboration with Curt Brown of Green truC studio.<\/p>\n\n\n\n

We have split our project into 5 posts:<\/p>\n\n\n\n

  1. The first post<\/a> explores our project ideas, multisensory design and the development of our design for construction and installation. (this post)<\/em><\/li>
  2. The second post <\/a>describes the public space<\/em> installations at Broadgate; for the Chelsea Fringe Festival and then outside Broadgate tower.<\/em><\/li>
  3. The third post<\/a> describes scent oriented design installations at Canada Square and Bell Square.<\/em><\/li>
  4. The fourth post<\/a> describes the installation at Wimbledon Piazza<\/em> and the interactive public art event.<\/em><\/li>
  5. The fifth and final post <\/a>describes the construction process. We present a guide of how to make a scented chair for yourself.<\/em><\/li><\/ol>\n\n\n\n
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    ‘Scents-u-all Love’ Design Concept<\/h4>\n\n\n\n

    Architecture is a means of curating and guiding someone through a specific experience or set of sensorial experiences. That is to say specific experiences comprised of sights, sounds, touches, tastes and smells can all be facilitated by architectural design. <\/p>\n\n\n\n

    Scents-u-all Love<\/p>

    Sit down. Relax. <\/p>

    Claim your space and gently cease the moment.<\/p>

    Caress a plant. Breathe in to the max. <\/p>

    Sigh a sigh of contentment.<\/p>

    Read a book. Forget shades of grey. <\/p>

    Green is the road to fulfilment.<\/p>

    Remember and make happy memories. <\/p>

    For such there is no replacement.<\/p>Scents-u-all Love is an art installation that invites you to relax in your own space amidst the calming aromas of scented plants<\/cite><\/blockquote><\/figure>\n\n\n\n

    \"\"
    Scents-u-all-love concept<\/figcaption><\/figure>\n\n\n\n

    Although we have five senses, we are most biased towards our sense of sight<\/mark>. After all we experience much of the world vicariously through phone and laptop screens, which do not allow us to touch, smell or taste.<\/mark> Moreover current computer aided 3D modelling does not allow designers to easily simulate our sense of touch, scent or taste. Consequently architecture is usually designed to engage with us visually, whilst often overlooking our other sense experiences.<\/p>\n\n\n\n

    We asked a simple question: “what happens if we create a multisensory design starting with our experience of smell?”<\/strong><\/p><\/blockquote><\/figure>\n\n\n\n

    Design Scents Oriented<\/h4>\n\n\n\n

    Typically the built environment is not designed to augment the way we experience smells. For example in restaurants, bakeries and flower shops our experience of smell is usually just incidental and not specific. More often we are more often designing systems that extract air to remove smells. Yet, odours play a critical role in connecting us with the world around us. There are many specific instances where our sense of smell becomes almost <\/em>primal. <\/p>\n\n\n\n

    For example:<\/p>\n\n\n\n